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Wednesday, March 4, 2009

Internet Marketing - The Professional Way

Some of the people out there have heard of internet marketing but cannot actually put the idea in words. I will try to explain all this through a simple example that has a few variables to keep everything as clear as possible. Let us assume that you have a company and you do not have a website. You use typical advertising such as commercials and banners. The number of people that will hear about your company is rather limited. Let us assume now that you build a website for your company. The website itself is not much of a thing - in other words, you can find general data about the company and the products it has available. The company can be found a bit easier - it is easier to communicate with the owner or some of his employees since an e-mail address is probably listed there as well.

Nevertheless, this is not enough either - just think about the number of websites you can find on the internet - you need to make your company's stand out from the crowd. In addition, this is where internet marketing steps in. After you utilize a series of internet marketing tools, you will be able to make a small company known throughout a whole country or even throughout a whole region of a certain continent. My statement is that you should never underestimate the power of great internet marketing.

Compared to typical marketing, internet marketing has the advantage that it targets a greater number of people, which are not limited geographically compared to typical marketing. Very often you might have heard a commercial that was saying about something at a low price, however that something could be found at 60-100km distance from where you were located at that certain point - the marketing itself was rather useless since very few people would actually go "there" to buy that specific product. Of course, buying and selling is just one business that can be helped through internet marketing, you will soon come to realize that there are numerous other businesses out there that can benefit from it.

The next (and profitable) level in the Internet Marketing is the Email List Building. Learn how to get started in 60 minutes with Email List Building! Royal List Goldmine

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The Graciousness Of Internet Marketing Superstars

For the last two years, I've been the proud owner of a successful internet
marketing website. Technically, it's an article directory, although I
consider it much more than that.

But before I even built my website, I developed my USP in my
mind.

What's a USP?

USP is an acronym of the model used to differentiate or distinguish
yourself from your competitors:

U="Unique" S="Selling" P-"Proposition" (Unique Selling Proposition).

In other words, it's what makes my article directory different
from the thousands of other article directories on the Internet.

So, what's my USP?

Interviews, quality articles and Internet Marketing experts.

I will only accept quality articles written by professional
Internet Marketing experts. I have a "zero tolerance" policy for
poorly written or garbage articles.

I simply will not feature garbage articles on my site.

So, how am I able to maintain such strict quality control?

Simple. I personally read every article that's submitted, before
it's approved and released into the system.

Fortunately, my website attracts talented writers and experts,
so I rarely have to reject anyone's articles.

I also feature interviews of the expert authors on my website. I
interview internet marketing experts, as well as individuals who
are on their way to becoming experts.

When I decided author interviews were going to be an important
feature of my website, I also decided I was going to approach
internet marketing superstars, regardless of how famous or
successful they were. And that's exactly what I did.

So, how did I do?

Well, as you can imagine, I got shot down a lot! I got
rejected over and over again by big name marketers.

Did all of those rejections discourage me at all?

No. In fact, it had the exact opposite effect. All of those
rejections actually fueled my fire. I became even more
determined to succeed. I wanted to show everyone who had
rejected me that I intended to become a major player.

And then one day it happened. A big name marketer consented to
an interview. And then another consented and another! And before
I knew what was happening, I was on my way!

But something else happened too. Not only did a lot of big name
Internet Marketing superstars consent to an interview, they also
validated me and gave me sincere words of encouragement.

I'm talking about people like Shelley Lowery, Jim Daniels,
John Carlton, Clayton Makepeace, Chris Knight, Harvey Segal
and many others.

These individuals have definitely helped to accelerate my career, and
for that, I am truly grateful!

I also noticed a distinct parallel about the people I interview.
Almost without exception, the higher they are on the success
ladder, the more gracious and kind they are. These individuals
clearly haven't forgotten where they came from.

And that's a lesson in life, we'd all be wise to remember!

Dale King is the owner of GuruKnowledge.org - The Ultimate Internet Marketing Resource!

If you're tired of all the money-making hype, lies and scams...read this! http://guruknowledge.org/pages/The-Super-Affiliate-Handbook

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